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H&M Move launches new Wellness Edit crafted using SoftMove technology

  

H&M Move's Wellness Edit featuring SoftMove Yoga Leggings combines comfort with functionality.

Alongside H&M Beauty and H&M Home, H&M Move has launched Wellness Edit, a curated collection of yoga leggings made with Lycra Sports fabric using the brand’s SoftMove technology.

Delivering a perfect combination of softness and functionality, these leggings fit customers like a second skin offering them unparalleled freedom of movement. The collection is available globally in select stores and online at hm.com starting January 2, 2025.

Inspired by January’s unique light, both crisp and warm, the new SoftMove Yoga Leggings collection symbolizes a fresh start for the brand and guides it toward self-investment and growth, says Marie Fredros, Head - Design at H&M Move.

The Wellness Edit embodies everyday indulgence with the SoftMove Yoga Leggings as its premier product, offering unmatched comfort and adaptability. Available in calming natural tones like off-white, grounding neutrals, and buttery yellow, the collection is designed for low-intensity activities such as yoga, pilates, or meditation.

Key new pieces in this collection include minimalist sports bras, deep triangle bras, flared bottoms, and biker shorts, all designed to pair seamlessly with the Yoga Leggings. Layer up with padded jackets, crewneck sweaters, or hoodies, and elevate your practice with stylish wrist weights.

Supporting the collection, H&M Home offers plush embossed towels, matching robes and bathmats.

Overall, the Wellness Edit invites customers to invest in theme selves, making self-care a daily ritual and starting the year with intention and balance.

 
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