Starting from spring/summer 2018, Kingpins will launch a new denim trend initiative to showcase its exhibitors' denim fabrics at its shows in New York, Amsterdam and Hong Kong. The concept combines a comprehensive seasonal denim forecast of fabrics, fits and finished alongside a curated garment installation that illustrates the season's forecast trends.
In order to create the design of the physical denim trend installation, Kingpins will work with Wink, the Amsterdam-based architects of Kingpins Amsterdam and Why by Kingpins shows. The aim is to create a minimal but beautiful installation that allows viewers to see details of fabric, garments and learn about trends. Moving beyond images on a screen, the installation will give Kingpins guests an immersive experience of the seasonal trends.
For many seasons Kingpins has fielded requests from attendees for more trend-related information. Mills are hungry to showcase their offerings in a way that is new, that is native to the Kingpins ethos and that allows them to participate in the trend conversation more immediately. By creating what is essentially a denim trend forecast and a corresponding inspirational installation, Kingpins is connecting all the dots.
The aim is to create the ultimate capsule collection that will start the spring/summer ’18 season with a bang and unite the community of mills, finishers and wash houses to create something unique.