Silk Mark Vanya is being held in Kochi from July 22 to 27. Weavers, silk cloth merchants, co-operatives and government departments from the traditional silk producing states of Karnataka, Tamil Nadu, Andhra Pradesh, West Bengal, Jammu and Kashmir, Uttar Pradesh, Chhattisgarh, Jharkhand, Assam, Tripura, Madhya Pradesh and Kerala are exhibiting their collection at the expo. The main aim of the show is to teach people to recognize 100 per cent pure silk from the fake.

The expo features a diverse collection of silks like Kanchipvaram, aarani, crepe, kantha, georgette and many more. Exhibited are a number of silk products like silk carpets, bedspreads, cushions, wallets and also shirts, churidars and scarves. Viewers will be able to see the different stages of silkworms, silk extraction and weaving live. Silk Mark Vanya is an initiative of the Central Silk Board, Union Ministry of Textiles. It is conducted by the Silk Mark Organization of India. With almost 2,700 Silk Mark authorised silk merchants in Kerala, this is the seventh time SMOI is conducting an exhibition.

Silk Mark was launched in 2004. Silk Mark labels are in the form of paper hang tags and sew-in labels. These are affixed only on pure silk products. Each label has a hologram and an unique number printed on it which helps the consumers to trace the product to its authorised user.

silkmarkindia.com/