The 89th edition of the International Fair for Childrens wear, Pitti Bimbo, organised by Pitti Imagine, concluded on June 22, 2019 at Fortezza da Basso venue.
The event hosted around 603 exhibitors, which included newcomers as well those making comebacks. The Pitti Special Click was the theme of the 89th edition Pitti Bimbo show, which is composed of the energy circulating around the Fortezza.
The 89th Pitti Bimbo show exhibited the latest trends in the market and their current behaviour in sales. Nearly 5,300 buyers from about 60 countries majorly including Russia, Spain, Germany, the UK, China, Belgium, the Netherlands, Turkey, Ukraine and France participated at the event.
The Kid’s Lab was one of the eminent additions to the show and. Kidswear inclusive of innovations was one of the highlights showcased in five different sections: KidzFizz for experimental fashion; #Activelab for urban athleisure; the incubator section The Nest with its emerging brands; EcoEthic, dedicated to sustainable products; and the Mini Me capsule collections in the Kid’s Evolution section.
The Emporio Armani Junior S/S 2020 collection was amongst the most distinguished debut exhibitors like Araia Kids, G-Star Raw, Jacob Cohen Junior, Lotto, Pinko and TiA CiBANI KiDS and was displayed with a special installation in the Sala della Scherma.
Some of the renowned fashion labels that exhibited at Pitti Bimbo were Dolce & Gabbana Kids, the CWF group with the Little Marc Jacobs, Boss, Karl Lagerfeld and Billieblush labels, C.P. Company Undersixteen, Herno Kids, Miss Blumarine, Monnalisa, Petit Bateau, Philosophy by Lorenzo Serafini, Manila Grace, North Sails and Sundek.
The 89th edition of Pitti Bimbo focused on children’s fashion from Andalusia (with Calatea Kids, Abuela Tata, Beatriz Montenero, Mimosines, Nekena and Babine) and Georgia (Antsi, Giraffe Kids, Eshvinkids and Spillow).
There were also several catwalk shows, including one by the Children’s Fashion From Spain collective and Modaportugal (Cherry Papaya, Knot, Laranjinha, Patachou, Phi Clothing, Piccola Speranza and Play Up). Tuscan label Monnalisa, for 50 years a leader in premium children’s readymade garments, presented its new Spring/Summer 2020 collection.