President, Pranab Mukherjee has said that India needs more focused approach in terms of procedures and banking solutions that is suited to the needs of exporters in micro, small and medium enterprises (MSME) sector. The President was speaking at an event organised by the Federation of Indian Export Organisations (FIEO) in New Delhi.

He said, the export sector is dynamic and affected by changes in policy both at the domestic and international level. We, therefore, need to be innovative in our approach to capture markets with customized products in today's highly competitive world. Aggressive marketing, while important in itself, would need to be backed by impeccable quality control standards so as to create a sustainable demand for Indian products abroad.

He observed that India's GDP growth is 7.6 per cent and as it is projected to be 7.7 and 7.9 per cent in the coming years, we need not feel disadvantage because India is enjoying today the highest growth rate in the major economies of the world. Therefore, this growth momentum is definitely strong positive signals, he added.