PVH has joined ACT or ACT (Action, Collaboration, Transformation), a collective bargaining tool which sees global apparel brands and retailers and trade unions working to achieve living wages for workers through industry-wide collective bargaining linked to purchasing practices. It is a pioneering initiative aimed at linking brand purchasing practices to garment factory wages.

PVH, is the first US company to join ACT. Myanmar and Cambodia are pilot countries for the ACT initiative. ACT brands now collectively source from factories employing 50 per cent of Cambodia’s garment workers. In Cambodia ACT works at ensuring buyers cooperate long term with suppliers.

ACT attempts to bring to Myanmar stable and predictable industrial relations through collective bargaining, industrial upgrading and integrating into the global economy and meeting the skills needs. Myanmar has the vision of industrial and social upgrading of its garment industry.

Apart from PVH, other brands that are a part of ACT are zLabels, a collection of German brands sold online as Zalando, Bestseller and Cotton On. ACT has a total of 20 member companies. ACT is aimed at making contributions to industrial relations and sector development. Brands that are members of ACT ensure their purchasing practices support the collective agreement.