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Ten new innovators join Fashion for Good-Plug and Play Accelerator

Ten new innovators have been selected to join the Fashion for Good-Plug and Play Accelerator. These entrepreneurs compose the 5th accelerator batch and have been selected from hundreds of applicants. The latest set of innovations have a focus on innovative data management, new materials, dyeing technology, and end of use solutions.

The accelerator programme aims to help innovative technologies and business models with the “greatest potential to reshape the fashion industry for good.” This involves a 12-week curriculum, including mentorship from corporate partners adidas, C&A, Galeries Lafayette, Kering, PVH Corp., Target and Zalando. Among the 10 innovations being backed are FastFeetGrinded, which seeks to make footwear circular by collecting and recycling used shoes into new shoes. Together with retailers, they collect used shoes that are then sorted and deconstructed into their component parts.

Indidye, meanwhile, has developed a new, low environmental footprint, dyeing method for its natural plant-based dyes. This new process uses sound waves to bind natural dyes to cellulosic fibres. Indidye’s technology is claimed to use less water, create no wastewater, be biodegradable, and require less energy than a conventional dyeing process.

Indigo Mills Designs aims to revolutionise the Indigo dyeing process by making it more sustainable, more economical and faster. This patented state-of-the-art foam dyeing process produces zero water discharge and minimal dye waste all while producing deep indigo colors that the fashion industry loves.