As a superior alternative to spandex, Under Armour is set to introduce a groundbreaking material named Neolast on May 13. The brand will also launch the Vanish Pro tee on Under Armour’s official website.
Neolast is the result of extensive research and development conducted at Under Armour’s innovation labs in Baltimore, along with collaborative efforts at the company’s innovation center at North Carolina State University.
With Neolast, Under Armour aims to tackle key sustainability issues associated with elastane, such as recyclability and solvent usage. The company envisions Neolast as instrumental in achieving its target of reducing spandex in its products by 75 per cent by 2030.
Described as lightweight, stretchy, breathable, and quick-drying, Neolast embodies the qualities athletes seek in performance wear.
John Hardy III, Senior Director – Product, Under Armour, emphasises the simplicity of design in the Vanish Pro tee, allowing the Neolast material to take center stage. Not only does the durable material promise an extended lifespan for the garment, but it also ensures consistent fit and stretch over time. Under Armour anticipates expanding its range of performance apparel featuring Neolast offering athletes access to the cutting edge of stretch technology.
