The recently concluded Viscose Traceability Project was able to trace viscose in over 23,000 products produced by Kering and Bestseller. The project was developed by the sustainable fashion innovation platform Fashion for Good in collaboration with luxury retailer Kering. Bengaluru-based innovator, TextileGenesis designed traceability applications for the project across the entire textile value chain from fiber to finished goods. The company’s complex web of supply chains spans a wide variety of fashion businesses such as spinners, weavers, knitters, dye-houses, and garment makers, and is spread across eight countries.
As per Katrin Ley, Managing Director, Fashion for Good, TextileGenesis’ innovative platform used Fibercoins™ as their blockchain-based digital tokens to provide a “digital twin” for sustainable fibers. The platform allowed the brand’s supply chain players to transfer these digital coins in parallel to the production of textile products as they move through the supply chain. They were also able to create a fibre-to-retail traceability data protocol for the apparel ecosystem based on the GS1 framework – a global traceability standard used in the food and healthcare industry.
Kering was able to trace the origins of the viscose fiber and change the supply in case of violation of environmental laws. This helped the brand create a more sustainable supply chain and innovate alternative textiles, says Christian Tubito, Head-Materials Innovation. The brand supplied four garment styles to be traced for the pilot, with fibers sourced from three leading sustainable viscose producers.
