Assam will soon formulate a textile policy to boost the handloom and textile sector. The proposed policy will focus on integrating production and marketing of handloom and textile products, empowering weavers and making a niche for handicrafts of the state in the global market.
A state of the art emporium will be set up showcasing the unique and attractive fabrics of all communities of the state. Pragmatic strategies will be formulated to empower rural weavers, marketing of products as well as motivating young entrepreneurs to take up the trade.
A chain-linked exhibition system is being planned covering all districts of Assam for proper marketing of the handicrafts. Assam’s handloom industry is basically silk oriented. Four varieties of silk worms and their host-plants, mulberry, Eri, Muga and Oak Tassar, are popular and important for economic and commercial purposes. Nearly 90 per cent of the silk produced is from the mulberry sector only.
Fabrics from Assam include the hand-woven fabrics of cotton, muga, pat (mulberry silk) and eri (endi). Muga has a natural golden texture, mildly warm and is particularly suited for winters. Zari work on Muga silk fabrics were woven for royalty, but today zari has been replaced by multi-colored cotton threads. Cotton textiles include bedspreads, furnishing material, mekhala, chaddars, shawls and saris.

- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
Why European consumers are spending more but buying less fashion
For much of the last two decades, the European fashion industry operated under the assumption that rising consumer wealth would... Read more
Why US apparel prices defied inflation while product quality improved
As inflation reshapes nearly every aspect of American household spending, one consumer category continues to stand apart. Housing costs have... Read more
The Resale Revolution: Vinted’s marketplace model reshapes European retail
The French fashion market has reached a turning point. In a development that highlights the growing influence of circular commerce,... Read more
France declares war on ultra-fast fashion with new green law, will reshape globa…
France has become the first major economy to legislate specifically against the ultra-fast fashion business model, a watershed moment for... Read more
France declares war on ultra-fast fashion with new green law, will reshape globa…
France has become the first major economy to legislate specifically against the ultra-fast fashion business model, a watershed moment for... Read more
Click-and-Collect: Why retailers are turning pickup counters into sales machines
Modern retail has changed the role of the physical store. Once viewed primarily as a point of sale or inventory... Read more
Why fashion e-commerce returns persist despite smarter sizing technology
For over a decade, the fashion sector has invested heavily in virtual fitting rooms, AI-powered size recommendations, and 3D body... Read more
A Quest for Essence: Unveiling the 2027 A/W Trends at Intertextile Shanghai Appa…
As the global textile industry looks toward the upcoming season, the Intertextile Shanghai Apparel Fabrics – Autumn Edition stands ready... Read more
Beyond globalization, local consumer behavior rewriting fashion retail strategy
The traditional blueprint for global fashion expansion is being rewritten. For decades, apparel companies assumed globalization would gradually create a... Read more
Virtual wardrobes redraw retail boundaries as gaming platforms become fashion ec…
The boundary between physical clothing and digital apparel is rapidly eroding as gaming environments evolve into fully functioning consumer markets.... Read more











