Feedback Here

fbook  tweeter  linkin YouTube
Global contents also translated in Chinese

FW

FW
 

Fashions double bind innovation meets the economics of convenience

 

“We need to make fashion for worms. Fashion that can decompose in the soil.” When Arizona Muse, model and environmental activist, delivered this provocative line at Première Vision Paris, she wasn’t being poetic. She was crystallizing fashion’s most pressing contradiction, an industry that dreams of sustainability but remains shackled to the economics of convenience.

In 2025, the global fashion sector finds itself in a peculiar state of duality. On one hand, it’s bursting with innovation bioplastics, enzymatic recycling, regenerative materials. On the other, it’s suffocating under its own addiction to cheap polyester and fast cycles of consumption. The tension between progress and affordability has never been starker.

The polyester paradox

At the heart of the debate lies polyester, the fossil-fuel-based fiber that has come to define modern clothing. It is cheap, durable, and adaptable and it accounts for more than half of all fibers used in apparel today. Yet, as Arnaud Brunois-Gavard, Sustainability Manager at ECOPEL | Faux Fur Artisan, admits, breaking free from polyester is no easy feat. His company’s latest innovation, Biofur, a plant-based faux fur made from fermented corn sugar (PLA) embodies the future of circular fashion. But demand tells a different story.

“Despite the new material we offer, the client orders our polyester products,” he laments. It’s not a lack of innovation holding the industry back its economics. Polyester remains far cheaper than its eco-friendly counterparts, and with cotton prices surging due to erratic harvests, the dominance of synthetics is only deepening.

The new frontier, enzymatic recycling

Yet, innovation persists. On the trade fair floor in Paris, amid rows of recycled textiles and organic yarns, one breakthrough stood out: enzymatic recycling. Unlike mechanical or chemical recycling, which degrade material quality, enzymatic recycling breaks down polyester to its molecular core allowing it to be reconstituted into virgin-quality fiber. “This enables infinite recycling of polyester,” explains Greta Edkvist, Brand Manager at Chinese company Reo-Eco. “In theory, it can eliminate the need for new raw materials altogether.” If scaled successfully, enzymatic recycling could make synthetic fibers circular transforming plastic fashion into a resource loop rather than a waste stream. But in theory is doing heavy lifting.

Infrastructure, the missing link

The grand promise of a circular economy falters without one critical component collection and sorting infrastructure. Across much of Europe and Asia, textile waste systems are disjointed, underfunded, or nonexistent. Moreover, ultra-fast fashion has worsened the problem. The flood of cheap, blended fabrics produced by global giants makes recycling nearly impossible. The materials are too low in quality and too complex in composition for most recycling technologies to process. “You can’t close the loop if what’s inside it keeps breaking,” says a sustainability analyst at the event. This broken loop is emblematic of fashion’s circular challenge a system built for speed and scale now struggling to retrofit sustainability onto a model designed for disposability.

The consumer conundrum

And then there’s the consumer, the final, decisive link in the chain. A recycled wool fleece priced at €300 competes with a polyester version sold for €30. For most, the decision isn’t moral; it’s mathematical. “People talk about sustainability, but their wallets still vote for convenience,” opines an European retailer notes. This green hypocrisy, consumers advocating eco-consciousness while shopping for the cheapest option, results in the paradox. Sustainability cannot thrive on rhetoric alone. As one industry observer put it, “We need consumers who not only talk about green fashion but buy it. Otherwise, innovation will remain a showcase, not a solution.”

From greenwashing to ground truth

The industry’s shift toward circularity also demands honesty from both brands and buyers. Greenwashing has diluted public trust, as labels tout eco-friendly collections that merely offset, rather than overhaul, unsustainable practices. True change, experts say, will require transparency from brands and patience from consumers. Circular materials and enzymatic recycling can make fashion renewable but only if the market rewards such efforts.

Fashion for worms and humans

Arizona Muse’s phrase ‘fashion for worms’ isn’t just a metaphor. It’s a manifesto for transformation. To make biodegradable fashion mainstream, every link in the supply chain must evolve: from innovators creating compostable fabrics to governments investing in textile recycling, and consumers choosing products that outlast trends rather than landfill lifespans.

Fashion’s next revolution won’t be defined by color palettes or hemlines but by chemistry, ethics, and economics. The path to ‘fashion for worms’, might just begin when the industry and customers decide that the price of progress is worth paying.

  

Retail sales in the UK increased by 2.3 per cent Y-o-Y in September 2025, as per a joint report by the British Retail Consortium (BRC) and KPMG.

As per the report, this growth rate was slower than the 3.1 per cent recorded in August, indicating a cooling of consumer spending as households exercised greater caution.

The growth in the value of sales was often due to higher prices (inflation) rather than an increase in the volume of goods purchased. Data from Barclays also shows, overall consumer card spending actually declined by 0.7 per cent Y-o-Y in September.

Non-food sales increased by a meager 0.7 per cent Y-o-Y during the month, which was well below the 12-month average.

This cautious consumer behavior was linked to a mix of economic and seasonal factors including the looming Autumn Budget (scheduled for November) and fears of potential tax increases that weighed heavily on consumers' minds as they plann their budgets, especially for Christmas spending.

Unseasonably mild temperatures across the UK led shoppers to delay purchases of autumn and winter clothing and footwear, directly impacting the non-food sector. Consumers also remain highly selective, prioritizing ‘pick-me-up’ purchases in categories like furniture, clothing, and beauty, while making broader cutbacks in essential spending, which declined by 2.6 per cent Y-o-Y according to Barclays.

The data suggests that while the retail sector is still showing growth in monetary terms, the underlying spending behavior is becoming increasingly cautious and targeted due to persistent inflationary pressures and economic uncertainty.

  

A growing number of British high-street fashion brands, including River Island and New Look, have been closing physical stores throughout 2025, with more potential closures on the horizon.

This trend suggests that the struggle for brick-and-mortar retail isn't limited to discount stores (like Poundland) or coffee chains (like Costa Coffee), but is now significantly impacting the fashion sector.

This year has proved to be a severe low point for retailers overall. Several factors like rising operational costs and dwindling sales are forcing many established brands to consider shutting down stores.

The industry downturn has had direct consequences for employees, as retail employment has experienced a notable slump compared to previous years.

While the approaching holiday shopping season typically brings a boost in sales and the hiring of temporary staff to manage the Christmas rush, the overall trajectory for UK physical stores suggests a grim long-term picture for the future of traditional shopping.

  

French apparel brand Damart is aggressively pursuing international expansion and a breakthrough into mass-market retail by 2026. Known for its proprietary fabrics like Thermolactyl and Evolutyl, the brand is focusing its growth efforts on Europe and digital channels.

Damart is prioritizing e-commerce to expand its reach. Already a top-selling fashion name on French platforms like Veepee, the brand is strategically approaching international e-tailers. Its recent launch on German platform Zalando necessitated a supply chain upgrade to offer a four-day delivery window, a benefit now extended to all its online customers. The brand is focused on countries neighboring France, with plans to enter Austria in early 2026. This e-tailer strategy allows Damart to efficiently identify key markets before launching its dedicated local e-shops.

This digital focus is paying off: one-third of Damart’s e-tail sales are now generated outside of France, a figure expected to reach 50 per cent next year. Online business currently accounts for 21 per cent of total revenue.

Damart is also evolving its physical presence and products. For the first time ever in 2025, Damart’s store sales surpassed its traditional catalogue (mail-order) sales, emphasizing the importance of the in-store experience.

The brand plans to enter an undisclosed mass-market chain in Fall/Winter 2026, offering its signature t-shirts at a promotional price of €19.90 (down from €24.90).

Damart is developing innovative recycling solutions, including comforters made from 70 per cent recycled fabric offcuts and shoes using re-spun fibers.

It's combining its popular thermal Thermolactyl with the waterproof RainProtect range for colder seasons and boosting the use of its temperature-regulating Evolutyl fabric.

To kick off its key selling season, Damart will launch an extensive multi-media campaign from October 17 to November 30 across major TV and streaming platforms like Netflix, Prime Video, and Disney+. This push follows a stable performance by its parent company, Damartex group, which recorded a revenue of €521 million in the last fiscal year.

  

The Textile Institute (TI) plans to grow its global network by welcoming new Corporate Members at the upcoming ITMA Asia + CITME textile machinery exhibition in Singapore later this month

As the only global professional body in this sector with a Royal Charter, TI drives the industry forward through high-quality events and training courses that prepare professionals for the future, says Stephanie Dick, CEO. Together with its Corporate Members, the institute addresses skills gaps and develops practical training solutions to reach international audiences, she adds.

A Corporate Membership of the Institute provides a variety of advantages, including global promotion and visibility, invitations to high-level networking events and training, collaboration on industry-led research, professional recognition through chartered qualifications, and access to TI’s publications, data, and R&D resources.

TI offers a neutral, not-for-profit platform where a members’ voices are heard and their goals are supported, adds Charles Wood, President.

The Textile Institute is ideally positioned to help organizations stay competitive, connected, and compliant. Since its founding in Manchester in 1910, its mission has always been to be ‘not of Manchester, but international. With sections and special interest groups active worldwide, it now serves members in over 60 countries, empowering professionals across every part of the textile supply chain.

  

The Textile Institute (TI) plans to grow its global network by welcoming new Corporate Members at the upcoming ITMA Asia + CITME textile machinery exhibition in Singapore later this month

As the only global professional body in this sector with a Royal Charter, TI drives the industry forward through high-quality events and training courses that prepare professionals for the future, says Stephanie Dick, CEO. Together with its Corporate Members, the institute addresses skills gaps and develops practical training solutions to reach international audiences, she adds.

A Corporate Membership of the Institute provides a variety of advantages, including global promotion and visibility, invitations to high-level networking events and training, collaboration on industry-led research, professional recognition through chartered qualifications, and access to TI’s publications, data, and R&D resources.

TI offers a neutral, not-for-profit platform where a members’ voices are heard and their goals are supported, adds Charles Wood, President.

The Textile Institute is ideally positioned to help organizations stay competitive, connected, and compliant. Since its founding in Manchester in 1910, its mission has always been to be ‘not of Manchester, but international. With sections and special interest groups active worldwide, it now serves members in over 60 countries, empowering professionals across every part of the textile supply chain.

  

Political unrest including widespread shutdowns and blockades, has led to the cancellation of approximately $30 million worth of orders for Bangladesh RMG exporters over the past three months.

Sources confirm, 35 garment factories have already lost confirmed shipment orders. Since October 27, cargo handling, the delivery of imported raw materials, and the shipments of RMG exports, been completely stalled.

Officials at the Chittagong Port Authority reported, the suspension of container deliveries from the port due to the lack of transportation could lead to severe congestion. The Bangladesh Inland Container Depots Association (BICDA) warned stakeholders, the political deadlock has created a critical situation at the seaport and private off-docks, threatening a huge container jam for both export and import cargo.

The Bangladesh Garment Manufacturers and Exporters Association (BGMEA) estimates, political programs like general shutdowns or ‘hartals’ alone cost the sector Tk. 2.00 billion (around $18 million) in losses per day.

Abdul Wahab, First Vice President, BGMEA, emphasized, due to obstacles induced by 'hartal' callers, exporters are losing RMG shipment orders besides facing huge discounts caused by late shipment, being compelled to arrange air shipment, and missing further orders/

Wahab noted, about 25 per cent of RMG export orders are currently being held up. This comes after the sector had just begun receiving solid orders from global buyers following two months of slow business in the aftermath of the Rana Plaza collapse and the Tazreen Fashions fire.

BICDA reported, around 3,224 containers loaded with export cargo (mostly RMG) are piled up at inland container depots (ICDs) because they cannot be moved to the port for shipment. Additionally, 2,728 import containers have been awaiting delivery to importers since Sunday morning.

Nurul Quayyum Khan, President, BICDA, explained, violent activities by the opposition party workers have forced suspension of all kinds of cargo handling in the off-docks. Export goods cannot arrive from the factories to the off-docks; nor can we deliver containers laden with export cargo for the feeder vessels waiting in the port.

Furthermore, the transport of empty containers between the private off-docks and the Chittagong Port has also been suspended, leading to a massive stockpile at the ICDs. Khan urged all stakeholders to take immediate and effective steps to end the stalemate through negotiation.

  

The luxury pre-owned accessories reseller Fashionphile has officially entered the UK market through the acquisition of Luxe Collective, a former UK-based luxury resale marketplace. This strategic move marks the debut of Fashionphile UK.

Fashionphile acquired the intellectual property, customer database, and social media channels of Luxe Collective, a brand known for its distinctive voice and loyal community in the UK.

The UK operations launched on October 14, 2025, initially as LuxeCollectiveFashion.com, which serves as the dedicated UK platform for buying and selling ultra-luxury, pre-owned accessories.

Ben and Joe Gallagher, Co-Founders, Luxe Collective' have joined Fashionphile to lead the new Fashionphile UK arm. Joe Gallagher will serve as Director of Operations and Ben Gallagher as Director of Brand Marketing.

For the first time, Fashionphile will begin buying directly from UK customers, offering to pay them upfront for their luxury accessories. This is a signature feature of Fashionphile's direct buyout model, differentiating it from traditional consignment models.

The company has announced plans to open a flagship authentication center and store in London in the near future, extending its omnichannel strategy into Europe.

Social Media: Luxe Collective's existing social media channels will be rebranded as ‘Fashionphile Collective,’ leveraging its established community and cultural relevance.

This expansion is Fashionphile's first major step into the UK and European markets, aligning with its vision to become the world's most sought-after brand for ultra-luxury resale. The company is combining Luxe Collective's strong community and local knowledge with its own expertise in large-scale operations, technology, and high-precision authentication.

  

Swedish fashion retailer H&M has released a new collection in collaboration with Belgian designer Glenn Martens, known for his work at Diesel and Y/Project.

The collection is a tribute to individuality and personal style, giving everyday pieces an avant-garde twist. It features a ‘do-it-yourself’ character and customization options that allow wearers to adjust silhouettes and create unique looks. This customizability is achieved through features like hooks and eyes on dresses and jeans, a signature touch from the head designer of the denim brand Diesel.

A distinctive trompe-l'œil (trick of the eye) effect runs throughout the collection. For example, a long-sleeved top features a printed image of a knit top, and a form-fitting dress displays a printed checked evening gown. The pieces used for these prints are sourced from Martens' design archive. This effect is also applied to accessories, such as a silk scarf printed with images of vintage necklaces. The designer also took H&M's bestselling velvet skirt and reimagined it with a printed kilt design.

Martens' interest in British humor and non-conformist street style is evident in many pieces, according to the press release. Alongside the checks and tartan, a print of a Scottish castle is featured on items like hoodies.

His famous play on silhouettes is also expressed in this collaboration. Cargo pants and over-the-knee boots, staples from the Parisian brand Y/Project are given extra volume. Material innovations and techniques, like foil linings in bomber jackets, blazers, and a trench coat, offer more ways to shape the garments. An oversized quilted jacket even includes an internal wire that allows the wearer to manipulate its dimensions.

In addition to must-have accessories like the boots and bags, the collection includes a belt without holes designed for draping, sunglasses that feature a double-frame design, and a checked scarf with a hood.

For men, the collection includes H&M basics such as five-packs of underwear and socks branded with ‘Glenn Martens.; The range also features steel-toed workwear boots with an adjustable leather upper that can be removed with press studs. Martens himself highlighted the boxer shorts at the press presentation, joking that his personalized waistband would make it easier to distinguish his underwear from his partner's.

The collaboration marks the first time the designer has created a collection under his own name, rather than as the creative director for Margiela, Diesel, or Y/Project.

Martens explained at the press conference that the Y/Project brand played a special role in the H&M collaboration. When the partnership began about two years ago, the focus was intended to be on him personally. However, after the closure of Y/Project, Martens became open to incorporating his design language from that brand into the H&M collection. He stated that this was a way to celebrate Y/Project and make his aesthetic more accessible to consumers, compared to the designer brand's higher price points, without losing its value.

The H&M x Glenn Martens collection will be available for purchase online and in H&M stores worldwide starting October 30, 2025.

  

Global furniture giant IKEA reported a drop in its annual retail sales for the second year in a row, a result of its deliberate strategy to slash prices and attract cash-strapped consumers in a competitive market.

After raising prices during the pandemic due to supply chain issues, the world's largest furniture retailer has cut prices by 10 per cent on average over the past two years. This aggressive move aims to counter high inflation and weak housing markets worldwide, which have significantly reduced consumer demand for furniture and homeware.

For FY25, which ended on August 31, global IKEA retail sales fell 1 per cent (or 0.3 per cent when adjusted for currency effects) to $51.9 billion.

Despite the drop in revenue, the strategy appears to be moving more product: the total number of products sold increased by 3 per cent, and both customer numbers and store visits increased.

IKEA is currently absorbing higher import costs and has not yet raised prices in the US, despite increased tariffs on imports. The company is attempting to shoulder the extra cost but did not rule out future price increases, says Ring

Meanwhile, Ingka Group, the largest IKEA franchisee, which operates stores in 31 markets, reported its lowest annual sales since 2021, falling 1.6 per cent to €39 billion. However, Ingka also saw an increase, with quantities sold rising by 1.6 per cen. Jesper Brodin, CEO, Ingka expressed cautious optimism that consumer spending would eventually pick up as the impact of falling inflation and interest rates begins to take effect.

Page 1 of 3748
 
LATEST TOP NEWS
 


 
MOST POPULAR NEWS
 
VF Logo