FW
Timberland and American Eagle have launched a collaborative collection of 14- athleisure pieces comprising anorak jackets, flannels and waterproof lace-up boots in sizes XS to XXL. The apparels in this collection are priced from $34.95 to $139.95 while the hats and boots are priced in the range of $19.95-$170.
The collection mostly includes menswear. However, the apparel pieces can also be styled for women. Though mostly comprising technical outdoor apparel, the range also offers everyday wear.
The collaboration also plans to launch a 19-piece outerwear and footwear capsule collection on Oct 24, and a 12-piece denim and denim-inspired footwear collection on Dec 12. These collections will blend American Eagle’s denim roots with Timberland’s heritage craftsmanship, besides evoking a sense of the’90s nostalgia, says Jennifer Foyle, President and Executive Creative Director of American Eagle and Aerie.
An integral part of many brands’ strategies, collaborations help brands expand their customer base and reach new markets.
Last week,VF Corp-owned Timberland launched a 6-inch boot in collaboration with streetwear brand JJJJound. Earlier in the year, Timberland launched a collection in partnership with Japan-based streetwear label White Mountaineering, and a 2022 capsule with stylist Veneda Carter.
Meanwhile, the Q2, FY24 revenues of Timberland’s parent company VF Corp declined by 9 per cent Y-o-Y with the boot brand’s revenue declining by 10 per cent during the quarter. On the other hand, the Q2, FY24 revenues of American Eagle increased by 8 per cent Y-o-Y to $1.3 billion. The earnings followed the company’s launch of its fall back-to-school campaign and a new brand platform featuring a refreshed ‘Live Your Life’ marketing message aimed at its core Generation Alpha, millennial and Generation Z customers.
Thai Acrylic Fibre Co, (TAF) has teamed up with the FibreTrace technology to offer full transparency and verification of its Regel fiber.
Representing a major step in TAF’s dedication to sustainability and accountability within the textile industry, this partnership enables TAF to integrate the FibreTrace technology to ensure complete traceability of Regel fiber across the value chain.
This innovative solution embeds a luminescent pigment ID directly into the raw fiber, enabling tracking from the fiber stage all the way through to yarn, fabric, garment, and beyond. The unique pigment supports a digital passport that physically tracks the raw fiber, documenting its journey, authenticity, and supply chain transparency.
By adopting the FibreTrace technology, TAF ensures complete visibility and verifiability of its production process. This capability not only meets the rising demand for sustainable and ethically sourced materials but also enhances consumer confidence by ensuring the authenticity of TAF’s products.
This innovation not only improves the traceability of the Regel fiber but also sets a new industry standard. It is part of the company’s larger strategy to lead the market in sustainability, quality, and consumer trust, says Tuhin Kulshreshtha, Vice President- Business Development, TAF.
The FibreTrace technology is recognised as the original and most reliable solution for fiber traceability, embedding a traceable pigment into fibers to track and share each product's origin and journey through the supply chain. In an era where consumers increasingly value environmental responsibility and ethical production, this transparency is crucial for building trust and ensuring accountability.
After a decline in 2023, China’s textile, clothing and accessories exports rose by 1.12 per cent in Jan-July’24 period.
China exported goods worth $169.8 billion in these three categories over the seven-month period. Its textile exports increased by 3,3 per cent to $80,8 billion during these seven months as compared to the same period in 2023, according to the figures from Chinese Customs. However, clothing exports by the country fell by 0.8 per cent to $88.9 billion over these seven months.
Although much smaller than the decline seen last year, this drop in exports reflects ongoing international economic challenges affecting Chinese manufacturers.
Chinese clothing and accessories producers remain heavily reliant on Western orders, while textile manufacturers supply materials to several Asian countries that feed production chains for Europe and the Americas. Last year, consumer spending in these regions slowed due to inflation, causing buyers to place fewer orders.
The slow recovery in exports comes at a time when Chinese manufacturers cannot easily pivot toward domestic demand. Despite its size, the Chinese market is grappling with the effects of a property crisis, which lowered growth to 4.7 per cent in Q2, FY24 and limited household consumption growth to 2 per cent Y-o-Y.
This economic strain led Chinese leaders to hold an emergency meeting in mid-July, which resulted in a surprise cut in short-term interest rates to encourage spending.
Despite these challenges, China's sub-council for the textile industry (CCPIT-Tex) remains optimistic. In addition to modernising and automating its industrial base to reduce costs and lead times, the council is betting on the positive impact of the New Silk Road initiative. Countries participating in the initiative, including Bangladesh, Cambodia, Indonesia, Myanmar, Pakistan, the UAE, Egypt, and Turkey, account for over 50 per cent of China’s textile and clothing exports, offering potential for continued growth in the sector.
The flagship brand of the Inditex Group, Zara is set to unveil a new campaign for its highly anticipated collaborative collection with renowned Italian designer Stefano Pilati.
Captured by acclaimed American photographer Steven Meisel in New York, the campaign features Pilati alongside supermodel Gisele Bündchen, showcasing standout pieces from the ‘Stefano Pilati x Zara’ capsule collection.
Known for his timeless elegance, Pilati brings his signature style to the collection, featuring fluid fabrics and perfectly tailored silhouettes that blend refinement with effortless sophistication. Comprising 30 pieces designed for both men and women, the collection also includes an extensive selection of accessories such as shoes and leather goods.
A part of Zara’s ongoing strategy to elevate its brand through partnerships with influential designers, the collaboration is expected to reflect Pilati’s distinguished career, which includes pivotal roles at prestigious fashion houses like Yves Saint Laurent and Ermenegildo Zegna. Currently focused on his personal label, Random Identities, Pilati has gained a cult following for his avant-garde, gender-fluid designs.
Over the years, Zara has worked with notable names such as Cuban-American designer Narciso Rodríguez, Dutch creative collective Kassl Editions, and South Korean label Ader Error. The latter marked Zara's entry into the digital world with a presence in the Zepeto metaverse. More recently, Zara collaborated with British stylist Harry Lambert on a vibrant, circus-themed collection.
Beyond fashion, Zara's sister brand, Zara Home, has also pursued high-profile collaborations, including a recent partnership with the renowned French publishing house Éditions Gallimard.
Founded in 1974, Zara ended 2023 with 1,811 stores worldwide, a mix of company-owned and franchised locations. As part of the Inditex Group, which also includes brands like Massimo Dutti, Bershka, Stradivarius, Pull&Bear, Oysho, and Lefties, Zara continues to be a key player in the global fashion market.
Under the leadership of Marta Ortega, Co-Founder, Inditex reported strong financial performance, with revenues rising by 7.2 per cent Y-o-Y to €18.065 billion in the first half of the current fiscal year. The company is also expanding operationally, with new directors joining its executive committee for the Bershka and Stradivarius brands, and Zara pushing forward its commitment to sustainability with the development of a second-hand platform. Additionally, the brand is enhancing its digital presence through the launch of Zara's livestream shopping service.
Lenzing Group’s subsidiary, LD Celulose International GmbH, has successfully issued Green Notes worth $650 million. The notes, which mature on January 25, 2032, have a coupon rate of 7.95 per cent per annum and were in high demand among institutional investors.
This funding is part of a broader $1 billion financing strategy for LD Celulose S.A. (LDC), a joint venture between Lenzing and Duratex. It also includes a $350 million syndicated term loan. The proceeds from the Green Notes, along with the term loan and cash reserves, will be used to repay existing financial obligations and fund eligible green projects in line with the company’s Green Financing Framework.
Rohit Aggarwal, CEO of Lenzing Group, emphasized the company's commitment to sustainability, noting that the strong investor interest reflects Lenzing's leadership in sustainable textiles and nonwovens. CFO Nico Reiner added that the transaction transitions LDC's financing to a standalone corporate structure, supporting its position as one of the largest dissolving wood pulp plants globally, with a capacity exceeding 500,000 tons annually.
The Green Notes, issued by LD Celulose International GmbH and guaranteed by LDC and LD Florestal SA, will be listed on the Singapore Stock Exchange. This strategic move further aligns with Lenzing’s vision of enhancing sustainability in the textile and nonwovens industry.
The ZDHC Foundation has named Francesco Pianca as its new Chief Programme Officer, effective November 1, 2024. Pianca, who has over a decade of experience in sustainability, joins ZDHC from Burberry, where he led the transformation of supply chain sustainability and chemical management practices. His previous roles include Corporate Sustainability and Environment, Product Safety, and Global Head of Quality Assurance at Benetton Group.
Pianca's efforts have significantly impacted the fashion industry by promoting cleaner and more sustainable practices. Reflecting on his career, he highlighted his work in driving supply chain transformation as a key achievement and expressed enthusiasm for continuing this mission at ZDHC.
ZDHC CEO Frank Michel praised Pianca's commitment to sustainable transformation and noted his valuable contributions as a former member of ZDHC’s Board of Directors. Michel emphasized that Pianca’s expertise aligns with ZDHC's goal of advancing safer chemical management globally.
As Chief Programme Officer, Pianca will play a crucial role in advancing ZDHC’s 2030 Strategy, which aims to promote cleaner chemistry for resource efficiency, carbon reduction, biodiversity protection, and circularity.
Nicole Rycroft, Founder and Executive Director of Canopy, has been named to The Business of Fashion’s (BoF) annual BoF 500 list, recognizing influential leaders in the global fashion industry. Rycroft is honored for her efforts in driving the adoption of low-carbon, circular, Next Gen materials as sustainable alternatives to traditional fashion production.
Under Rycroft’s leadership, Canopy collaborates with global fashion brands, producers, and innovators to transition from harmful practices like logging Ancient and Endangered Forests for fabrics such as viscose and rayon, which consume 300 million trees annually. Instead, Canopy promotes the use of environmentally friendly materials that support both business growth and ecological balance.
Rycroft expressed her excitement about being included in the BoF 500 and emphasized Canopy's efforts in transforming the fashion industry towards sustainable practices. She noted that the recognition indicates the fashion community's growing commitment to protecting forests and adopting circular solutions.
Rycroft has received numerous accolades, including the UBS Global Visionary, Ashoka Fellow, Canadian Environment Award Gold Medal, and the Climate Breakthrough Award 2020. In 2023, she delivered a TED Talk on the necessity of a Next Gen transition in textiles and packaging.
The Business of Fashion is a leading authority on the global fashion and beauty industries, valued at $2.5 trillion.
Marking a significant milestone for the initiative, about a dozen textile companies are set to receive their first-ever incentive payments under the Production Linked Incentive (PLI) scheme for textiles.
Launched in 2021, the PLI scheme for textiles aims to boost domestic manufacturing of man-made fiber (MMF) fabrics, garments, and technical textiles, with a budgetary allocation of Rs 10,683 crore.
Around 40 companies have already begun their investments with twelve of these expected to receive incentive payouts within this financial year, as per a senior government official. This marks a key development for the scheme, which had previously faced slower-than-expected progress.
The PLI scheme was introduced to boost the domestic production of MMF and technical textiles, including advanced materials like personal protective equipment (PPE) kits, airbags, bulletproof vests, and textiles for aviation, defence, and infrastructure. However, the scheme received a lukewarm response, with 64 companies submitting applications committing to around Rs 6,000 crore in investments. Some companies were hesitant to invest in the targeted textile categories due to a lack of expertise.
Earlier this year, a committee led by the cabinet secretary had raised concerns about the shortfall in investment progress in three of the 14 PLI sectors, including textiles, during FY 2023-24. Despite these challenges, the current wave of incentive payments signals momentum in the textile sector's growth under the PLI scheme.
In response to industry needs, the textiles ministry has sought approval from the Union Cabinet for a second PLI scheme, focusing specifically on the apparel segment. The budget for this new scheme is expected to be Rs 4,000 crore, sourced from unutilised funds from the original scheme.
With MMF apparel accounting for roughly one-fifth of India’s overall apparel exports, this initiative aims to further strengthen the country’s position in global textile markets while promoting advanced manufacturing capabilities in technical textiles.
A White Paper developed by QSA Partners in partnership with industry bodies like the UKFT, British Fashion Council and British Retail Consortium, alongwith major brands like Burberry, Marks & Spencer and John Smedley urges the UK Government to introduce a variable Extended Producer Responsibility (EPR) fee structure to promote sustainability and advance a circular economy in the fashion and textiles sector.
To be unveiled at the UKFT Sustainability Conference, The White Paper calls for immediate government action to establish a variable EPR textile scheme that would ensure rather than shifting the burden onto communities and the environment, producers cover the costs of their products' end-of-life treatment, rather than shifting the burden onto communities and the environment. The proposed system aims to increase recycling, encourage reuse, and reduce the significant waste generated by the UK fashion sector, which sends around 336,000 tons of clothing to landfills annually.
The EPR Sandbox project, which supported the development of the White Paper, analysed over 500,000 garment types to inform fee structures and circular economy strategies. The project tested different models, including per-item and per-kilogram fees, encouraging producers to design products with sustainability in mind. Additionally, it proposed a central fund to support repair, reuse, and recycling efforts. These measures could generate substantial funding for circular initiatives and reduce costs for producers who adopt sustainable practices.
Industry leaders including Burberry and John Smedley have expressed their support to the initiative. Burberry emphasised its commitment to circular practices through aftercare services, while John Smedley highlighted the importance of traceability and raw material partnerships. Marks & Spencer pointed to its long-standing efforts in promoting clothing recycling and repair services.
With the UK fashion and textile sector contributing around £62 billion to the economy but also posing significant environmental challenges, the introduction of variable EPR fees could be a transformative step. By incentivising circular design and supporting UK recycling infrastructure, this initiative could drive meaningful progress toward sustainability, provided the government offers strong backing.
At the recently concluded Garment Technology Expo (GTE) 2024 in Bengaluru, Brother International (India) unveiled its latest range of flatbed and multi-needle machines, targeting emerging entrepreneurs in the garment industry.
With a focus on small business owners, fashion students, and boutique operators, Brother India caters to the rising demand for customised monogramming and fashion designs by offering advanced machines that combine versatility with precision.
Highlighting the company’s new machines that meet the needs of small-scale manufacturers, Rudra Pratap, National Sales Head, says, these products are ideal for small businesses looking to expand their creative capabilities in a competitive market.
The products showcased by Brother India at GTE 2024 were designed to tap into current market trends, particularly the growing demand for custom apparel and monogramming.
Addressing the growing competition from Chinese machines, Pratap points out, Brother India’s machines stand out due to their superior quality, cutting-edge technology, and reliable sales and service support. Besides providing advanced machines, the company also offers adequate after-sales services to help improve the machines’ productivity.
Brother India also conducts comprehensive training programs to ensure entrepreneurs operate the machines efficiently and upgrade their skills regularly. Present in India since 2006, Brother International operates 15 warehouses across the country with a robust distribution network.
