Currently valued at $425.5 billion in 2022, the global activewear market is expected to reach $771.8 billion by 2032, growing at a CAGR of 6.2 per cent from 2023 to 2032.
As per a report by Allied Market Research, an increase in awareness regarding the benefits of engaging in sports activities has led to the rise in popularity of fitness and sports apparel and footwear, particularly among young people.
Educational systems worldwide have also contributed to the expansion of the fitness industry by integrating physical activities into school curricula. They have launched various initiatives promoting fitness, health, and sports education to enhance youth engagement and interest in sports activities.
Additionally, government-sponsored competitions at various levels have encouraged participation and fostered interest in sports among young people, thereby driving the demand for sports and fitness-related products.
According to the report, the global activewear market is segmented based on product type, fabric, gender, distribution channel, and region. On the basis of product type, the fashion outer, pants, and T-shirts segment dominated the activewear industry in 2022 and is expected to retain its dominance throughout the forecast period.
By fabric, the polyester segment led the global activewear market demand in 2022 and is expected to retain its dominance throughout the forecast period. On the basis of gender, the women segment led the global market in 2022 and is expected to retain its dominance throughout the forecast period.
On the basis of distribution channel, the offline segment dominated the global market in 2022 and is expected to retain its dominance throughout the activewear market forecast period.
Region wise, North America accounted for the highest market share in 2022 and is expected to grow at a CAGR of 4.9 per cent.