On July 13, the Chennai campus of National Institute of Fashion Technology organised a runway show to promote waste management and celebrate the city's conservancy workers. Titled 'Shine Beyond Streets,' the event aimed to raise awareness about sustainable practices and the importance of recycling textile waste.
The fashion show featured student designs that reimagined utilitarian and workwear fashion, incorporating elements like high-visibility saree belts and embellished tools. Some of its highlights included capes, helmets, and masks combined with functional attire.
The runway was also graced by conservancy workers who modeled ethnic and occasion wear at Express Avenue Mall.
The show was organised in collaboration with private conservancy agency UrbaserSumeet. NIFT Chennai used the platform to encourage the public to donate unwanted clothing or dispose of it separately from general waste. Highlighting the positive impact of such actions on waste management efforts, MahmoodSait, CEO, UrbaserSumeet, urged for collective participation in such sustainable practices.
