Apparel brand Adidas is focusing on corporate social responsibility. Sustainability at Adidas goes far beyond recycled plastic. Adidas also continues to improve its environmental performance during the manufacturing of products. This includes the use of sustainable materials, the reduction of CO2 emissions, and waste prevention. In 2018 alone, the company saved more than 40 tons of plastic waste in its offices, retail stores, warehouses, and distribution centers worldwide and replaced them with more sustainable solutions.
In 2018, Adidas produced more than five million pairs of shoes containing recycled plastic waste. The company plans to more than double that figure this year. To reach this goal, the company has partnered with global collaboration network Parley for the Oceans, which intercepts plastic waste on beaches before it can reach the oceans. The waste is then made into a yarn, which becomes a key component in Adidas footwear. The company also produces other apparel from the recycled material.
The company plans to reduce greenhouse gas emissions by 30 per cent by 2030. In addition, it is committed to using only recycled polyester in every product and on every application where a solution exists by 2024. The company sources only sustainably produced cotton. In addition, the company hasn’t used plastic bags in its stores since 2016.