Artistic Garment Industries (AGI) Denim, a B Corp with over 30 years in denim manufacturing, is advancing its offerings through innovation and sustainability. AGI Denim oversees the entire production process, from yarn spinning to garment finishing, ensuring quality control and efficiency.

This year, AGI Denim launched The Agency, an in-house creative service providing clients with tools such as trend decks, fit catalogs, wash stacks, and rapid prototyping in both digital and physical formats. Lizzie Kroeze, AGI Denim's director of product development and marketing for the EU and UK, emphasized The Agency's role in supporting brands with market intel, fiber and dye technology, fit and sustainable wash development, and marketing materials.

In line with its sustainability commitment, AGI Denim partnered with Green Story in April to implement Digital Product Passports, which offer clients transparent sustainability data through QR codes. This initiative helps brands meet new regulatory requirements and promotes trust with consumers.

AGI Denim also launched the Regenerative Cotton Farm Project in May, collaborating with the Rural Education and Economic Development Society (REEDS) to promote sustainable agricultural practices in Sindh, Pakistan. This project aims to provide Regenagri-certified, traceable regenerative cotton, grown with minimal water and chemicals, enhancing biodiversity and soil carbon-sequestration.

Kroeze envisions a future where the denim industry adopts regenerative agricultural practices and makes informed decisions to minimize environmental impact. AGI Denim aims to lead this transformation by fostering strong partnerships and creating innovative, sustainable solutions.