Under new leadership and ownership, The Lycra Company, is revamping its product range with a strong focus on sustainability.
By 2025, around 30 per cent of Lycra fibers will be bio-sourced, reducing CO2 emissions by half and aligning with clients' sustainability goals.
The company’s new fiber, Lycra Adaptiv offers better stretch and adaptability, potentially reducing the need for multiple sizes and minimizing waste. The fiber has already been adopted by Adidas for its All Me line.
Polyester Fiber, Lycra T400, enables recyclable stretch fabrics for jeans and sportswear while the new Fit400 fiber expands T400's use to recyclable sports apparel. These fibers will be rolled out gradually starting late 2024.
Last year, the company faced challenges due to inflation and pandemic disruptions, but expects a better outlook in 2024. It sees a growing interest in differentiation and sustainability narratives and aims to industrial-scale circularity.
Overall, The Lycra Company is making significant strides towards a more sustainable future by integrating eco-friendly innovations into its core product range. This strategic shift positions the company for growth while aligning with the evolving demands of the apparel industry and environmentally conscious consumers.
