China International Fashion Fair (CHIC), a leading fashion platform since 1993, continues to champion the Chinese fashion industry on the global stage. This year, CHIC Paris will feature prominently at the Who's Next event in Paris, spotlighting cultural communication and sustainable fashion under the banner ‘Fashion China’.
The exhibition will present eleven Chinese brands across 500 square metres in Hall 7.3 of Porte de Versailles. Featured brands include women's fashion labels like Lancy, Chichy, and Robinhood, alongside designer labels such as Van Sunsun, Trui Berra, and Daoxu. Accessories will also be highlighted, with brands like Keyone by Hatters hub showcasing their collections.
Lancy, established 24 years ago, offers two distinct lines: Lancy for the mature, confident woman and Lancy From 25 for the younger, style-conscious consumer. Chichy, under the Dymaxi Fashion Group, provides luxury designer fashion across over 100 stores in China. Robin Hood specializes in versatile, comfortable basics suitable for various occasions.
Van Sunsun returns to CHIC Paris, featuring luxury clothing made from natural materials like silk and cashmere, infused with oriental cultural elements. Trui Berra offers artisanal evening wear adorned with crystals, pearls, and feathers, emphasizing meticulous craftsmanship.
Typetail’s spring/summer 2025 collection draws inspiration from wildflowers, combining clear cuts with intense colors for a graceful, independent style. Doaxu breaks conventional fashion norms with casual, calm designs that emphasize comfort. Vermo, a gender-neutral brand founded in 2021, blends vintage and modern aesthetics, challenging traditional gender boundaries.
Come & Go merges Western and Eastern tailoring, creating a unique aesthetic with silk satin and brocade jacquard. Alfronce focuses on menswear with bold, colorful sportswear designs. Keyone, known for its street-style headwear, also runs China's Hat Festival and boasts a global online presence.
The Fashion China exhibition will also feature a photo display on Chinese fashion’s global influence, showcasing how Chinese designers are redefining the international fashion scene.
CHIC Paris reaffirms its commitment to internationalizing Chinese high-end fashion.
