Greenpeace East Asia has released 'Detox Catwalk', an online platform assessing how effectively major fashion brands are in removing toxic chemicals from their supply chains and tackling water pollution. Inditex (the company that owns Zara), Puma and Valentino join 13 other Detox leaders in this year’s ranking, while sports brands Nike and Lining are labeled Greenwashers for their failure to take credible action to Detox.

Fashion companies that have committed to Detox over the past four years represent approximately 10 per cent of the global apparel and footwear market. This momentum is creating a new standard in sustainable fashion, sparking a transparency revolution and proving that zero discharge of hazardous chemicals is within reach by 2020.

The Detox Catwalk assesses how committed companies have performed against key criteria like: how they are working to eliminate known hazardous chemicals, including hormone disrupting chemicals such as PFCs, nonylphenols and phthalates, from their products and processes; what steps they are taking towards full supply chain transparency.

The four-year Detox campaign is changing the way companies are working with their suppliers and is starting to shift chemical regulations in manufacturing countries. It demands fashion brands to commit to zero discharge of all hazardous chemicals by 2020 and require their suppliers to disclose the release of toxic chemicals from their facilities to communities at the site of the water pollution.