The recent Intertextile Shenzhen Apparel Fabrics concluded its 2024 edition on a high note, solidifying its position as a premier trade show for the textile industry. The event, held from June 5th to 7th, served as a key meeting point for industry leaders, showcasing the latest trends and innovations in fabrics and apparel.
Sustainability on the rise
“A major takeaway was the growing emphasis on eco-friendly materials and production processes”, says Joanna Chen, Sales Manager from Shanghai Shileju Textile, company that focuses on sustainable and eco-friendly materials. She pointed out the abundance of exhibitors showcasing innovative textiles made from recycled materials, reflecting a global demand for environmentally conscious products.
Felicia Shi, Regional Representative for the Global Organic Textile Standard (GOTS), reported a positive response from attendees, particularly SMEs, to their first-time presentation at the event. She highlighted the potential for new collaborations in promoting sustainable practices within the textile industry. GOTS is a non-profit organization that manages the Global Organic Textile Standard, which certifies organic textiles. She observed the participation of many exhibitors with GOTS certification. This reflects the growing demand for eco-friendly textiles, aligning with the show's commitment to innovation and responsibility.
Innovation across the spectrum
Beyond sustainability, the event offered a comprehensive overview of textile resources, according to Sajjad Mazahir, Director Marketing of Keywin Trading & Hong Kong Cheung Wick Ltd., Guangzhou, companies that supply resources for the apparel trade, including fibers, yarns, apparel, and accessories. “From fibres and yarns to finished apparels and accessories, the exhibition covered the entire garment production cycle. Exhibitors showcased a wide range of materials, including cotton, man-made fibres, and innovative functional fabrics with water repellency, breathability, and wrinkle resistance” says, Sajjad.
Vivian Su of Suzhou Huahe Textile, manufacturer of anti-pilling fabrics, highlighted the focus on product innovation by their company showcasing their latest developments in fabric functionalities and production techniques. Vivian emphasized the importance of continuous product innovation to stay competitive.
Rui Zhang of XYX Materials, manufactures of fabrics for intimate apparel, shapewear, swimwear, and yoga leggings, too echoed this sentiment, adding, he finds emerging opportunities due to a focus on outerwear and coarser fabrics.
Footfall and visitors’ number reflect market situation
A recurring theme in the feedback was a much higher than the previous year event footfall, yet lower-than-expected visitor turnout, on the back of lower demand in the export and domestic market of China. Leah Jiashan of Yongli Lai Garment Accessories, a manufacturer of garment accessories such as buckles, buttons, eyelets, and zippers; as well as Sajjad Mazahir attributed this to weak downstream demand, particularly in export markets surrounding Shenzhen.
Looking Forward
The event provided valuable insights for future industry gatherings. Joanna Chen is confident that the knowledge gained will enhance their presentation at the upcoming Intertextile Shanghai.
Intertextile Shenzhen 2024 served as a microcosm of the textile industry's current landscape, navigating a path towards sustainability while facing ongoing challenges in a globalized market.