The organizers of Kingpins Show aim to build digital denim supply chain platform through an agreement with Material Exchange, which has created a sourcing database with nearly 20,000 digital materials from the biggest suppliers around the world.

With an aim to push the denim industry to evolve and behave responsibly, Kingpins has always relied on its physical shows in New York, Amsterdam, Hong Kong and China to bring its mix of vetted and selected supply chain partners and its invite-only guests together around the globe.

The platform’s first foray into providing digital solutions for exhibitors and attendees was Kingpins24, an online event featuring live-streamed content, webinars, interviews, panels and product demonstrations. Its new agreement with Material Exchange represents the next step in the process to complement Kingpins’ successful in-person events with new digital solutions.

The new digital supply chain will allow Kingpins exhibitors to showcase textiles to denim brands year-round. It will create new opportunities for business and build new ways for brands to conveniently source denim fabrics from Kingpins’ exhibitors. Through this supply chain, the organizer aims to provide denim brands with tools to be able to source denim and denim related fabrics instantly, view detailed product data online and help buyers make informed decisions about the materials needed for product design and creation process.