Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials—fabrics, leather, technical textiles and composite materials has announced that Matalan is implementing Modaris, Lectra’s product development solution with integrated 3D technology. With this technology, Matalan aims to enhance their in-house development to achieve superior fit, style and quality of their garments.
Founded in 1985 by John Hargreaves, with 225 stores across the UK, Matalan offers products at an affordable price in men’s, women’s and children’s clothing as well as home ware. Matalan has always been keen to understand their customers’ fit requirements, and worked closely with Lectra to achieve consistency of fit across their styles and brands.
Matalan selected Lectra’s 3D product development solution, Modaris, because of its unique ability to apply sophisticated pattern making techniques to a virtual fitting room environment, allowing it to streamline and standardize their fit process.
www.lectra.com
