Leading trade show for functional fabrics and textile sustainability, Performance Days has teamed up with the International Wool Textile Organization (IWTO) to highlight wool’s potential as a high-performance, natural fiber. This collaboration promotes wool as a responsible, durable material and support the exchange of knowledge across the textile industry through joint initiatives and event appearances.
Representing the entire wool supply chain, the Brussels-headquartered IWTO advocates for sustainable, transparent, and ethical practices. The partnership will make its first public appearance at the IWTO Congress in Lille, France, from May 20–22, 2025. On May 21,
Performance Days will present on the main stage and host a dedicated tabletop booth to engage with industry professionals on functional wool innovations.
This partnership between IWTO and Performance Days marks a significant step in strengthening wool’s role in the world of performance textiles, says Dalena White, Secretary General, IWTO.
Together, the two organizations aim to create platforms to showcase wool’s natural performance attributes and foster innovation at the intersection of natural fibers and high-tech.
A key focus at Performance Days for years, wool first featured as a central theme in 2015. Since then, the event has consistently highlighted wool-based innovations - including Merino, recycled, organic, and traceable fibers in trend forums and educational formats. Since October 2024, the fair has featured a dedicated Wool Forum and a central showcase area for wool manufacturers.
Claus Habbicht, Co-founder and Head –Sales, Performance Days, says, partnering with IWTO is a logical next step to help brands more effectively integrate wool into their responsible collections.
The collaboration extends beyond a single event. At Performance Days Munich in October 2025, IWTO will exhibit within the Wool Forum and contribute to expert talks. The event will also be highlighted during Wool Month by the Campaign for Wool. In March 2026, at Functional Fabric Fair Shanghai, IWTO will provide content and promotional support for wool-focused programming.
With events in Munich, New York, Portland, and Shanghai, Performance Days connects material innovators, designers, and brands across the global textile supply chain. Together with IWTO, it is poised to advance the role of natural fibers in performance apparel’s sustainable future.
