This year, textile trade show Milano Unica was held at Fiera Milano Rho, the located on the outskirts of Milan from September 6 to 8. The new location marks a return of sorts for the show which moved out only to be at the centrally located Fieramilano¬city convention center. Then, it moved for one season to Rho in 2006 before returning to Fieramilanocity until last February. Both exhibitors and attendees were pleased with the show’s new location.
The show featured two international pavilions, the Japan Observatory section and the Korea Observatory section. This season, Milano Unica partnered with Fiera di Vicenza to bring Origin Passion and Beliefs, a three-day event featuring international designers and Italian manufacturing. In addition to Italian fabric and trim resources, the show also included other upscale European mills such as French couture fabrics maker Goutarel.
Jewelry designer Antoanetta Ivanova was the only Los Angeles exhibitor at the named trade show where she displayed her Antoanetta fine jewelry collection in Origin Passion and Beliefs, a new section at the show devoted to connecting international designers with Italian manufacturing facilities. This was Ivanova’s first time at Milano Unica but her second at Origin which was earlier held in Vicenza. The show comprised of several sections, the important ones being Moda In and Moda In Accessories for men’s and women’s fabrics and trim and the Shirt Avenue for shirting resources for men and women. Then there was IdeaBiella for upscale menswear mills from the area around Biella, a city in Italy’s Piedmont region.
Milano Unica was founded in 2005 when several longstanding Italian trade shows joined forces to show in a central location. Since its launch in Milan 11 years ago, Milano Unica has grown to include editions in Shanghai and New York. Besides, it also has a pre-collection show called Prima MU which is being been held in Milan for the last two years in the month of July.