US apparel companies are increasingly looking away from China and sourcing from countries such as Vietnam, India, Bangladesh and Indonesia. Vietnam is the biggest beneficiary of changed sourcing. Bangladesh remains the most popular sourcing destination, but continues to face major challenges. It has to compete with other leading suppliers in the region, particularly Vietnam, India and Indonesia.
For the Trans-Pacific Partnership (TPP), the US apparel industry is seen as a critical stakeholder. Many US apparel companies source from Vietnam, Peru, Mexico and Malaysia and expect TPP’s implementation to impact business practices. They are likely to source more textiles and apparel from TPP partners following the implementation of the agreement, or strategically adjust or redesign their supply chain based on TPP.
The one sticking point, however, is the restrictive rules in the agreement, which companies believe could limit its potential. They want the short-supply list to be expanded. The proposed yarn-forward rule of origin is also cited as a major hurdle to the industry realising real benefits from TPP.
US fashion companies are continuing to express interest in expanding sourcing in the US over the next two years as they diversify their sourcing. However, there is no evidence companies are actually shifting their business models back to manufacturing.
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
The new Brussels rulebook, every EU apparel order is now a balance-sheet risk
The humble export order sheet is undergoing a transformation. What was once a straightforward commercial instrument: SKU, volume, FOB price,... Read more
Why 2026-27 could be a defining cotton year for India’s farm-to-fashion economy
The global cotton economy is entering a more constrained phase, and for India, the implications run far beyond the farm... Read more
Luxury resale’s next big battle is no longer digital, it is about who controls s…
For nearly a decade, the luxury resale story was written in the language of platforms. Market leadership was measured by... Read more
Digital Arms Race: Indian apparel giants deploy AI to neutralize tariff crisis
The Indian textile and apparel sector is in a digital survival phase in 2026, shifting from traditional labor-intensive models to... Read more
Europe’s Textile Endgame: Why Project FAE is becoming fashion’s most critical in…
Europe’s apparel majors are no longer treating circularity as a branding layer. With Project FAE or Feedstock Activation Europe, the... Read more
Engineering color at source, dye-free production is cutting cost, water, and tim…
For over a century, coloring has been anchored in wet processing, an energy-intensive, chemically saturated stage that happen post spinning.... Read more
The €11 bn deadlock, can Europe’s textile recycling catch up?
Europe is at a tipping point. Fast fashion consumption, led by rising incomes and a growing global middle class, has... Read more
From field to fiber, Bharat CottonNet is closing India’s cotton value gap
India’s cotton economy is entering a decisive phase of reform with the rollout of Bharat CottonNet 2026 along with the... Read more
US apparel imports drop 13.5% as Vietnam gains and China’s grip breaks
The US apparel sourcing market has entered 2026 with a sharp demand decline but an equally important shift in supplier... Read more
H&M finds growth below revenue line as margin discipline pays off
H&M Group’s latest quarter signals a decisive shift in global fast fashion: scale is no longer the primary reason for... Read more












