US scientists are not very hopeful about total eradication of the Cotton Leaf Curl Virus in Pakistan. However, they are optimistic about controlling the menace by developing a virus-resistant crop to mitigate huge losses. Pakistan’s cotton production may double once the virus is controlled. The disease can cause major losses to Pakistan’s cotton industry threatening both economic stability and food security. The US is working with Pakistan to develop crop management techniques that will mitigate the effects of this devastating disease, especially as it affects small farmers. The project is focusing on capacity building, investment in infrastructure including green houses and breeding houses for extra generation.
The virus keeps mutating and needs continuous monitoring. It’s possible to check it by rotating two crops including wheat and cotton. Quality seeds based on germination and purity can make a difference by increasing cotton production and building up resistance. Management practices also go a long way.
Co-ordinated efforts are needed to combat the virus and develop disease-resistant cotton varieties that can save millions of cotton bales from falling prey to the virus every year. Cotton production in Pakistan can be maximised by rotating different crops, using the best pesticides and adopting different methods of cultivating and picking the crops.

- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
China’s inward turn, domestic demand is rewriting the export model
China is undergoing one of its most consequential economic recalibrations in decades, driven by geopolitical instability, rising Western protectionism, and... Read more
Egypt bets on a $2 bn green textile city to become Europe’s next sourcing hub
Egypt is making a decisive play to become one of the world's most important apparel manufacturing destinations after securing a... Read more
EU textile imports hit $295.66 bn as price wars mask manufacturing stress
The European Union’s textile and apparel imports grew to $295.66 billion in 2025, a 9.4 per cent year-on-year increase from... Read more
Landmark India-UK trade pact to supercharge textile export margins
The long-awaited India-UK Comprehensive Economic and Trade Agreement (CETA) is officially scheduled to commence on July 15, 2026. This breakthrough... Read more
Is it the end of aspirational luxury? Asia’s consumers demand more than logos
While the global personal luxury goods market remains broadly stable at around €358 billion, the apparent resilience masks a deeper... Read more
Vietnam wins, India slips as US apparel sourcing undergoes massive reset
A trade realignment is transforming the global apparel market, yet India’s manufacturing has stalled at the starting line. Newly released... Read more
US clothing prices rise faster than inflation, reshaping fashion retail strategy
After nearly two years of heavy discounting, inventory liquidation, and margin decline, apparel prices in the US are now rising... Read more
From gym to boardroom performance fabrics are redefining apparel demand
The global apparel industry has entered a new phase of evolution as the distinction between sportswear and everyday fashion continues... Read more
Digital Dominance Redefined: Zara moves past H&M in $100 bn fast fashion bat…
The global fast-fashion sector has reached a inflection point in 2026 where the battleground is no longer only store shelves... Read more
Spykar accelerates offline expansion: plans 100 new stores across India
A titan of the Indian denim-first fashion scene, Spykar has officially unveiled an aggressive retail growth strategy. As consumer demand... Read more












