Five Brazilian brands including Brandili, Cupido, Kalimo, Kyly, and Rovitex participated in this year’s edition of Latin America’s premier trade show for apparel, textiles and accessories, Columbiamoda + Colombiatex.
Known for their quality and innovative products, these brands showcased their collections to an international audience of buyers and industry professionals. Over the three days, the Brazilian delegation made 480 business contacts and generated deals worth $108,000, with an expected return of $2,500,000 throughout the year.
Held from July 23-25, 2024 at Plaza Mayor in Medellin, Columbia, the event was organised with the support of Texbrasil. Spanning various segments including casual wear, intimate apparel, fitness, beachwear, kids' fashion, accessories, footwear, leather goods, and the textile and raw materials industries, the trade show attracted significant attention from across the continent.
Among the international participants included Brazilian brands, brought together by Texbrasil, the Brazilian Textile and Fashion Industry Internationalisation Program. This initiative is a collaboration between ApexBrasil (the Brazilian Trade and Investment Promotion Agency) and Abit (the Brazilian Textile and Apparel Industry Association).
Daniel Bernardo, Export manager, Brandili,emphasised the significance of the event. Hesaid, participating in Colombiamoda + Colombiatexprovides an excellent opportunity to the company to expand its network and secure important deals for the future.
Adriana Berto, Head –Product, Kalimo, added, the trade show plays a crucial role in strengthening the brand's presence in the international market and facilitating valuable exchanges of knowledge and opportunities.
The 2024 edition of Colombiamoda was the 35th anniversary edition of the event. It attracted over 70,500 visitors from more than 40 countries and featured over 600 exhibitors, solidifying its status as a key hub for business and innovation.
