IKEA has launched a new collection of twenty 3-m pre-cut fabrics designed to ignite creativity and foster connections through the power of textiles. Known as Tyg, the collection has been created by 13 designers from diverse backgrounds.
The 20 dynamic patterns and colors of the collection reflect Scandinavian modern design that invites everyone to explore endless possibilities for personalisation.
Offering endless possibilities for personalisation, the collection invites individuals to transform spaces and express their unique aesthetics. It encourages the care, repair, and recreation of textiles thus allowing individuals to refresh existing items rather than replacing them.
Besides inspiring individual creativity, Tyg celebrates the collective aspect of handcrafting—bringing people together to share skills and create lasting bonds. By highlighting the versatile medium of textiles, IKEA honors the rich traditions of sewing and quilting that unite diverse cultures, fostering memorable connections with family, friends, and communities.
The Tyg collection will be available in the US and globally beginning July 2024 for 24 months, with four additional patterns supporting seasonal drops in the second half of 2024.