Building on its rich heritage in denim design and innovation, Levi’s is set to introduce a fresh array of silhouettes for men and women, blending comfort, style, and versatility. After a successful Spring/Summer 2024 women’s collection that featured baggy and wide-leg jeans, Levi’s continues to cater to the growing demand for looser denim fits.

For women, the brand has introduced XL Straight, a wide-leg style that features a mid-rise and a relaxed fit through the hip and thigh. Crafted from 14 oz. cotton denim, the XL Straight is available in a variety of washes, ranging from a light wash with a ripped knee to dark indigo and black. This style also includes a removable self-belt, adding a touch of customisation.

Levi’s is also emphasising utility and comfort in its new men’s fits. It has launched the 555 Relaxed Straight jeans that are inspired by the roomy straight cuts popular in the 1990s. These jeans, which sit at the waist, stack at the hem, and maintain a relaxed fit through the seat and thigh, are available in a range of clean washes with a utility-inspired design.

In addition to its denim offerings, Levi’s is expanding its innovative Levi’s Tech program. It has launched the 511 Tech Pant and XX Chino Tech Pant that feature slight adjustments to the rise of their base silhouettes, the 511 Slim Fit and XX Chino Standard, respectively, providing better coverage during active movement.

These 100 percent polyester tech pants are designed for performance, offering moisture-wicking, quick-drying, and reliable sun protection. Each style is equipped with a secure zip pocket on the right back side for convenient storage on the go. The tech pants are available in classic utilitarian colors, including olive, brown, black, and charred gray.